Collection N° 03: Food, Beverage & FMCG/CPG
EasyEcom for Food & Beverage · Grocery, Snacks & FMCG/CPG

Food & beverage inventory, every day of shelf life.

Fast-moving stock lives and dies on shelf life. EasyEcom tracks every lot down to its expiry, counts the days it has left, ships the batch nearest expiry before it's a write-off, and keeps the cold chain logged from receiving to shipping: with one stock truth across Shopify, Amazon and your stores.

G2★★★★★4.6
Packaged FoodBeveragesSnacksDairyCondimentsFrozen
SOC 2 · ISO 27001 · GDPR · VAPT
SCENE 01 — BACKSTAGE · THE COLD CHAIN

Keep the cold chain intact, from dock to doorstep

One temperature breach spoils the stock and nobody knows until it arrives warm. Scroll. This station holds the cold chain: every chilled unit is temperature-checked at receiving, stored in the right zone, cold-packed and shipped with the temperature logged the whole way.

01
Chilled order landsAn order for oat milk comes in from Shopify. It can't sit on an ambient shelf or ship in a plain box.
02
Temperature checked at receivingEvery chilled unit is logged with its temperature on arrival — 38°F, inside the safe range — before it's put away.
03
Held in the right cold zoneStock is stored in its temperature zone, not a random bin, and the zone temperature is monitored continuously.
04
Picked and cold-packedThe unit is picked FEFO and packed with gel packs in an insulated mailer sized to hold temperature in transit.
05
Shipped, cold chain loggedIt ships with an unbroken temperature record end-to-end, and any breach is caught and quarantined, never shipped warm.
SCENE 02 — BEAT THE CLOCK

A lot is 9 days from expiry. EasyEcom sells it before the clock runs out.

Lot #L-3305 has 9 days of shelf life left: 480 units and $6,240 of margin about to be written off. EasyEcom flags it the moment it enters the danger window and prioritizes it to the fastest-moving channel, so it sells while it still can instead of hitting the bin.

Shelf-life economics · sold before expiry, zero write-off · powered by EasyWMS batch & expiry tracking
SCENE 03 — WHAT THE SHELF LOOKS LIKE AFTER

What food & beverage brands typically see

Brands typically see gains like these once every lot, expiry and the cold chain runs on one platform: actual results vary by catalog, shelf life and order volume.

99.7%
lot-level inventory accuracy on EasyEcom
100%
lot-to-order traceability for instant recalls
<60s
near real-time inventory sync across every channel
2.5x
operational efficiency reported across customers
Figures are customer-reported results and platform benchmarks, not guarantees of individual outcomes.
“For a food or FMCG/CPG brand the killers are expiry write-offs and a cold chain you can't prove. Now the lot nearest expiry always ships first, short-dated stock sells before the bin, and every chilled unit's temperature is logged end-to-end.”
FOOD, BEVERAGE & FMCG/CPG OPERATOR ON EASYECOM · REPRESENTATIVE OF PACKAGED FOOD & BEVERAGE BRAND OUTCOMES
99.7%
lot accuracy
100%
lot traceability

Ready to make expiry write-offs a non-event?

We'll map your lots, expiry rules and cold chain onto EasyEcom before the call.

Book a demo → Take the 2-min tour
SCENE 04 — QUESTIONS

Questions food & beverage brands ask

Food and beverage order management is running a catalog of packaged food, beverages and FMCG/CPG as one live inventory across every channel — your Shopify store, Amazon, and your retail POS — while tracking the lot, batch and expiry date behind every unit. EasyEcom does this on one platform: stock stays synced to a single truth, the batch nearest expiry ships first so short-dated stock never becomes a write-off, and the cold chain and shelf life are logged from receiving to the customer.

Every unit is received against its lot, batch and expiry date, so inventory is always known down to the lot, not just the SKU. Shelf life is counted down in days, stock nearing expiry is flagged early, and the batch and remaining life travel with the order all the way to the customer: which is also what grocery buyers and marketplaces increasingly require.

EasyEcom counts down the shelf life of every batch and, at pick time, ships the batch nearest expiry first (FEFO). When a lot gets close to its date it is flagged automatically so you can prioritize it to the fastest-moving channel or mark it down. Short-dated stock sells while it still can instead of being destroyed.

Yes. For chilled and temperature-sensitive lines, EasyEcom records temperature at receiving, holds stock in the right storage zone, and keeps the cold chain logged through pick, pack and ship. A temperature breach is caught and quarantined rather than shipped to a customer.

Yes. Marketplaces like Amazon and grocery buyers enforce minimum-remaining-shelf-life rules and reject short-dated stock. EasyEcom knows the expiry of every batch, so it only allocates units that meet each channel's shelf-life requirement and keeps short-dated stock out of listings that would reject it.

Yes. Because every unit is tracked to its lot and batch, a recall starts from the lot number and traces instantly to every order, channel and warehouse it touched. You can quarantine the remaining units, flag affected orders for notification, and prove containment in seconds rather than days.

Yes. The same platform connects your Shopify or WooCommerce storefront, marketplaces like Amazon, Walmart and TikTok Shop, and your retail POS — part of EasyEcom's 455+ integration library — with inventory, lot and expiry synced across all of them from the same stock. Sell a case on any channel and every count moves with it, shelf life attached.

Run every lot to zero waste.

Book a demo and we'll map your lots, expiry rules and cold chain onto EasyEcom before the call.