Emiza’s 100% YoY Business Growth with EasyEcom

Emiza’s 100% YoY Business growth with EasyEcom

COMPANY :
EMIZA

INDUSTRY :
Logistics & Supply Chain

HEADQUARTERS : 

MUMBAI, INDIA

FOUNDED :
2015

 

 


Emiza is a tech-enabled 3PL primarily dealing with two distinct lines of business- Warehousing for SMEs and Less-than-truckload (LTL) distribution. While warehousing is catching up to speed, the LTL is a major pain area for companies in regional and tier 2,3 areas because of the highly fragmented nature of the market. 

Emiza was founded in 2015 and over the years the 3PL company has established its own network of hubs across India and operates through these hubs connecting part loads for its customers. In addition to this, Emiza also has its own last-mile fleet delivery system, connecting businesses with the end customers across the regional areas.  

The 3PL startup’s  LTL network allows companies with smaller loads to make timely deliveries to their end customers and at affordable prices. The company caters to both offline and online markets by providing a strong and reliable network for eCommerce deliveries, small and larger loads alike.

First 3PL to offer Amazon seller flex (FBA) from its own facility

The 3PL brand offers multi-client warehousing and state-of-the-art fulfillment solutions to customers operating via online and offline means.

Emiza is crowned to be the first 3PL company in India to offer Amazon seller flex (FBA) from its own facility. This allows Emiza customers to mint higher sales by listing their products under FBA while having it fulfilled from the 3PL company’s very own facility. 

Emiza offers multi-client serving facilities on both online and offline platforms that allow a greater level of operating efficiency and scaling opportunities to their SME customers. In a way, Emiza is helping budding SMEs with the warehouse, infrastructure, and fulfillment services that are required to grow business. 

Critical eCommerce Challenges


Some of the major challenges that the company faced were:

  • Managing individual seller accounts: Emiza deals with a lot of regional brands and independent sellers for bulk orders on a regular basis. The creation and maintenance of inbound shipments were getting as it was all manually handled. On top of it, the order distribution for the brand was running on manual entries, and the dispatch processes, too, were not automated which led to pick and pack errors and fulfillment delays.
  • Lack of visibility into operations across warehouses: For a fast-growing company with a wide clientele, managing a network of warehouses can get taxing. The number of orders getting processed, procured, and shipped on a daily basis was huge, thereby, obscuring visibility into operations across warehouses.
  • Prediction systems for smart inventory placements are not easy to find. The 3PL company had no means for inventory prediction and management. Moreover, any unpredictable surge in the order volumes for different brands owing to increasing market demands, external factors like a global pandemic, etc made inventory forecasting difficult to project.
  • Payment reconciliation: Payment reconciliation was one of the major pain points for Emiza as well as their sellers. The 3PL brand tried out different tools and services but none of them came close to addressing the issue accurately.
  • Emiza needed a system that allowed efficient facility management for the staff of the teams across warehouses. They required a system that could assign different responsibilities to their staff at different facilities and also keep a track of them to ensure a structure within the organization.
  • Inventory Visibility and Stock Update for their Sellers: Emiza wanted a system that could not only address their challenges but also that of their sellers who sought inventory visibility and tracking on multiple platforms; a system that allowed them to list and manage seller inventory across different marketplaces.

How EasyEcom Helped?

After careful research on different omnichannel inventory management and reconciliation software, the 3PL company zeroed down on EasyEcom as their preferred partner to manage eCommerce operations. 

EasyEcom has been working with several 3PL and 4PL businesses to streamline their operations across channels. Emiza wanted just that done for their business and for their sellers’ businesses as well.

  • With EasyEcom, the 3PL startup was able to provide their sellers with a centralized inventory management solution along with an advanced state-of-the-art WMS platform that allowed handling bulk orders and accounts reconciliation tracking. The platform seamlessly integrated with all the major sales channels where the 3PL company sellers could easily track and manage their products.
  • With Easyecom, Emiza was efficiently running their entire network of warehouses while also helping their sellers to reduce their inventory cost by listing the same inventory across all the active channels. Furthermore, EasyEom enabled visibility into operations across all these warehouses for their team which created coordination among members.
  • EasyEcom implemented automated workflows that allowed the 3PL company to minimize pick-pack-ship errors. Additionally, EasyEcom also helped the brand achieve better QC reporting and efficient returns management which protected their profit margins to take any unnecessary hits.
  • Facility management: EasyEcom dashboard allowed the warehousing company to set user roles and implement team control regulation. The 3PL company could give different levels of access to different team members based on their roles. These user roles include inventory inwarding, quality check, order processing access, etc. This helped them save a lot of communication time within the members of the organization and prevented any fulfillment delays.
  • Order Routing: The 3PL brand has a wide range of customers to deal with on a regular basis and that makes about hundreds and thousands of orders. EasyEcom implemented order routing that made the next-day delivery feasible. Order routing along with team control regulation helped Emiza with easy task delegation to different members across warehouses responsible for picking, packing, dispatching, distributing the orders.
  • Visibility into metrics and Reporting: With EasyEcom’s advanced built-in data analytics, the 3PL startup got visibility into their most important metrics that allowed them to come up with top-notch decision-making strategies for a company. The sales and the margin reports further helped the company plan their business growth based on accurate data.


Final Impact

What does Emiza have to say?

“We needed a system that could streamline our day-to-day eCommerce operations and that of our clients. Payment Reconciliation was one of our primary concerns and EasyEcom, hands-down, has one in the market. EasyEcom has proved instrumental in our eCommerce journey and the ease of use is incredible. Our warehouse operating efficiency has improved remarkably and our team can easily segregate and delegate tasks on a micro-level.” 

Ajay Rao, Founder, and CEO at Emiza

Rust Orange Gets 3X Market Exposure with EasyEcom

Rust Orange Gets 3x Market Exposure with EasyEcom

COMPANY :
Rust Orange

INDUSTRY :
FASHION AND APPAREL

HEADQUARTERS : 

NOIDA, UTTAR PRADESH

FOUNDED :
2016

 

 

Started off as a small B2C ethnic consumer brand for women in 2016, Rust Orange has become one of the fastest-growing fashion brands in the eCommerce industry.  

The company started as the developer of a discovery platform specifically designed to look for local offline apparel stores. 

Their platform offered an online search engine and provided a listing of fashion and clothing stores in India, enabling users to discover and explore local fashion and apparel in offline stores. In the past few years, Rust Orange has emerged as an independent clothing store operating across multiple eCommerce channels. The platform offers women clothing from local designers all over the country. 

 

Critical eCommerce Challenges Faced by Rust Orange

Ever since conception, Rust Orange had managed all the eCommerce operations on their own. They were designing, sampling, marketing, and even managing their inventory. The brand focused on developing an in-house ERP product that could take care of all of their day-to-day operations and they did use a home-grown system briefly. However, as their business started expanding, it was tough to manage everything, and the need for a robust system that could streamline their eCommerce activities started rising. Some of the major eCommerce challenges that the clothing brand was facing at the time included the following:

  • Limited Workforce: Rust Orange was struggling with the lack of manpower to operate their business. After going digital, the order numbers shot up and so did the operational hours. The order volume grew by over 60% and it was getting difficult for them to effectively process them all. The company needed more hands to streamline the business.

     

  • Needed a second warehouse as the company grew: With the abundance of orders at their disposal, it was getting difficult for Rust Orange to maintain their inventory in a single warehouse. They needed an additional warehouse and then a system to manage both the warehouses efficiently.
  • Flat Rate Shipping: The clothing brand was selling the products following a flat rate shipping method. For all of their products, single, combo, and bulk alike, the shipping charges remained the same which added astronomically to their operational costs. As the shipping charges were skyrocketing, the profit margins were exponentially shrinking.

     

  • Difficult Order Processing: There was no system in place for separately processing the orders, which was making it difficult to create a workflow to manage a larger volume of orders. To top the adversity, the flat shipping rate brought in additional costs for multiple and bulk orders.
  • Delayed Shipments: Since Rust Orange only had a single warehouse, the cases of delayed shipments started rising. It led to more customer cancellations and further added to their already high shipment costs.

     

  • Return and Payment Tracking: Much like any eCommerce brand, Rust Orange was no stranger to returns. However, they were not able to track returns on time without a proper system in place. Additionally, no payment tracking and COD reconciliation process reduced their profits even further. The flat shipping rate along with no effective way to track returns and payments were snowballing into a catastrophe for the business.

     

How EasyEcom Helped Rust Orange Streamline Business

Rust Orange needed a platform with Flipkart Smart and Amazon Seller Flex integrations along with the options to connect with all the other major eCommerce players. Moreover, the brand needed to quickly fix the larger issues at hand including their over-the-top operational costs, order processing fulfillment, inventory visibility, payment tracking, reconciliation along with some other smaller loose ends. 

EasyEcom fit right into their checklist. Starting with their basic requirements, we moved on to implement specifics to align with their current business model. 

  • Inventory sync across marketplaces: Syncing inventory across different marketplaces was a major requirement for Rust Orange and that’s what we started with. Inventory syncing saved them a lot of pick and pack errors, manual labor, and helped avoid situations like overselling since the stocks were getting properly monitored now. Upon streamlining inventory management across channels, we moved on to order routing.

     

  • Reduced Shipping Charges: Shipping issues counted for one of the major stumbling blocks for Rust Orange and straightening that out knocked off some of the other issues that followed the suite. We implemented order routing between warehouses that prevented shipping delays. This, in turn, helped reduce order cancellations. Order spitting and routing together cut down the shipping charges significantly. 
  • Easy Order Processing: Rust Orange was following a flat shipping rate and was paying extra for shipping charges. In order to avoid these extra charges, track orders, and avoid duplications, they needed an order splitting routine. Our system automatically split their orders and processed them separately. This way, Rust Orange could handle multiple orders without having to pay extra and tracking became a piece of cake. Furthermore, the complete invoicing, taxation handling, shipment generation, and order tracking are handled from within the dashboard.
  • Shipping Carrier Automation: Rust Orange was working with a few shipping partners but the process was still tedious. We implemented AI-based dynamic shipping rules that automated the shipping partner assignment, enhanced the customer experience, and minimized the shipping costs. Shipping automation saved them a lot of time and prevented delays, hence, creating trust among their customers.

     

  • QC Implementation: We inserted a QC layer in the system that allowed the team to do quality control for all COD orders. This brought down their RTO to a remarkably low count making it a win-win situation for their customers and Rust Orange’s reputation.

Final Impact

What Rust Orange has to Say?

Rust Orange Co-Founder, Shashank Agnihotri believes that EasyEcom has made a huge impact on their day-to-day operations. 

“We had been working on designing, sampling, production, digital management, and everything on our own. We had an inhouse ERP product but it was not integrated to different marketplaces. We were working with different vendors and we needed a product with Flipkart Smart and Amazon Seller Flex integration and would sync our inventory across channels. We looked for different products and zeroed down to EasyEcom as it came closest to what we were looking for. Collaborating with EasyEcom has helped streamline our business processes. Basically, except for marketing and development, EasyEcom takes care of everything eCommerce for us.”

Shashank Agnihotri

(Co-Founder, Rust Orange)

 

Epigamia case study

Epigamia Makes its Online Debut with EasyEcom

COMPANY :
Epigamia

INDUSTRY :
FMCG

HEADQUARTERS : Mumbai

FOUNDED :
2015

COMPANY SIZE :
100-150 Employees

WEBSITE:

https://epigamiastore.com/

 

How EasyEcom Helped the Premium Yogurt Brand Launch & Thrive in Digital Commerce 

Epigamia came into being in 2015 as a subsidiary of Mumbai-based fresh FMCG products company Drums Food International. Envisioned by Rohan Mirchandani, Uday Thakker, Chef Ganesh Krishnamoorthy, and Rahul Jain, the brand established itself as a premium Greek Yogurt brand. A few years into existence, the company quickly expanded its portfolio to include other dairy products including snack packs, artisanal curd, cheese, and smoothies. 

The company has been marketing its products through thousands of online and offline retail touchpoints including Reliance Fresh, Big Bazaar, Big Basket and Amazon, and other general store traders.

 

The First Company to Enter the Yogurt Market in India

Epigamia has come a long way since its conception and is now in the league of premium yogurt brands. It also happens to be the first Indian brand to enter the greek yogurt industry and has been winning at it ever since. The parent company, Drums Food International, has raised $44.5 Mn in funding to date where the last funding contributed a whopping $25.58 Mn. The key investors for this funding were two of the major investment firms based out of Belgium and New York. 

As part of a strategic partnership, the brand roped in Bollywood actress Deepika Padukone to invest in Drums Food International and represent Epigamia as their brand ambassador. 

Epigamia mainly operated via a distribution network that delivered to a cluster of offline stores and retail touchpoints in over 15 major Indian cities. On the online front, the brand also sold via Amazon and Big Basket. When offline retail stopped receiving footfall during the series of pandemic lockdowns, Epigamia sales took a hit, as that’s where they saw most of their customers. 

Soon after, the yogurt brand decided to launch their own digital storefront owing to social distancing and strategized expanding their reach to meet their customers where they were. 

 

With EasyEcom by its Side, Epigamia Makes a Debut in the Digital world

When all the offline store operations came to a sudden halt, marketplaces like Amazon and Big Basket saw a major surge in orders and this affected a lot of FMCG brands while getting a slot for product listings with the retail giants. For Epigamia, the wait time to get a slot with Amazon was around 7 days and then an additional 72 hours for order fulfillment. 

When digitalization became absolutely necessary, Epigamia carefully inspected the tools and platforms required to make the necessary online debut. After choosing Shopify as their preferred eCommerce platform, Epigamia looked for an inventory management software that would streamline their business involving a product with a definite shelf life. Rifling through a plethora of options, the brand zeroed down on the award-winning omnichannel retailing solution provided by EasyEcom as its eCommerce enabler. 

 

Challenges Faced by Epigamia

Just a few years into the launch, Epigamia expanded its portfolio to include a variety of products that were sold from several retail touchpoints. All the operational units worked from the ground and there was no digital commerce setup. When they finally made a debut in the world of digital commerce, a lot of challenges on the eCommerce platform started following. The brand had to overcome these hurdles one by one while keeping their reputation intact. Some of these eCommerce pain points that the Epigamia team faced largely included:

  • Sudden appearance into the digital commerce world: The Epigamia customer-base wanted the company to set up a website to take orders for a very long time. When it became absolutely necessary to resort to that option, they kick-started their eCommerce journey. However, a mere digital presence was not enough; handling a huge customer demand was still a challenge.
  • Shipping the product Pan India: Epigamia moves the inventory that has an extremely small expiration time limit. Dispatching such inventory within a proper time frame across the country was a daunting task. One that required a lot of operational units and human resources to be dedicated to a schedule. The company needed a system that allowed them to seamlessly operate across locations.
  • Managing Multiple Warehouses (depots): To tackle the problem of shipping all over India in a short time span, Epigamia opened several additional depots. Now, the trouble was to efficiently manage these depots. And, the biggest challenge was to pick a depot that would be responsible for dispatching the inventory. There had to be a system to select a depot based on the demand and deliver the products on time in a particular region.
  • Handling Large no. of Orders: Although there were multiple depots to handle the orders, the steady increase in the volume of these orders demanded a larger operational team. And, a lack of a system in place only made the management inefficient.
  • Inventory tracking: Keeping track of the inventory is always a challenge, regardless of the business type. Epigamia used Microsoft Navision to track the inventory and being just an ERP, Microsoft Navision doesn’t connect to eCommerce channels. So, it was hard for the team to report accurate inventory levels. The discrepancies in the inventory levels lead to stock shortages or sometimes an abundance of inventory, ultimately leading to a loss.
  • Inventory Forecasting: For products with extremely defined shelf life, inventory forecasting is not just a fancy activity. Without a proper forecasting and planning system, the company was facing too much too little too soon kind of a situation.
  • Tracking payments: Not being able to track payments from different channels could lead to a substantial loss over time and Epigamia was not unknown to this situation either. The lack of payment tracking and COD reconciliation system was directly affecting Epigamia’s profit margins.
  • Manual entries for record-keeping:  The invoice generation along with other crucial entries into ERP were manually done which left room for errors. Sometimes, there were fulfillment delays, low fill ratio, and shipment mismatching. 

 

How EasyEcom helped Epigamia streamline eCommerce Operations

Epigamia was dealing with all kinds of challenges that an eCommerce business faces at the time of conceiving and the stages that follow, all at the same time. With no system in place, it was hard to keep up with the demand, shipping from the right depot within time, and managing their inventory while also keeping waste to a minimum considering the limited shelf-life of the products. EasyEcom built a plan from scratch to address all the issues that the yogurt brand was facing:

  • Order routing and fulfillment from the depots: As mentioned earlier, the company was managing the business through multiple depots. EasyEcom enabled eCommerce capabilities in these depots by registering them into the system for order routing. We started with implementing order routing based on the demand location. The order would be automatically assigned to the nearest depot to the location of the customer while placing the request. Hence, making the fulfillment process easier.
  • Shipping Automation: Epigamia was hand-delivering orders in the absence of a courier partner. The items were delivered on their own vehicles. Hence, there was a need to handle the workflow for their vehicles and EasyEcom streamlined it by automating the entire process. This helped Epigamia reduce delivery time and since we also enabled branded tracking pages, their customers could get shipment updates via real-time shipment tracking.
  • Automated tax engine integrated with Tally ERP: It provided reconciliation-related automation for accounting that helped them keep easy track of their financing team. Additionally, it saved a lot of time for the team.
  • Bulk Order processing: Epigamia has been selling thousands of units per day and such a high volume of orders for the brand required processing the orders in bulk. EasyEcom enabled bulk order processing, taking care of the end-to-end procedure for the brand’s eCommerce store. Further easing the process, the complete invoicing, taxation handling, shipment generation, and order tracking continues being handled from within the dashboard. 

 

What Epigamia has to Say?

The best part about EasyEcom is that the UI and UX of the system are so neat and simple that even the depot team can easily use it. The multi-user access features at different levels ease out the day to day operations. The order is packed by the supply team and the accounts team can check the reports on the dashboard and punch the numbers in the system. EasyEcom helped smoothened my oral operations and we were able to deliver the products within 24 hours of confirmation. We are now processing thousands of units  on a daily basis without any glitches.”

Shreyansh Mehta

Strategic Initiatives at Drums Food International (Epigamia)

Beardo Partners With EasyEcom for 10x Growth with Streamlined Supply Chain

Beardo Partners With EasyEcom for 10x Growth with Streamlined Supply Chain

COMPANY :
BEARDO

INDUSTRY :
GROOMING & STYLE

HEADQUARTERS : 

AHMEDABAD, INDIA

FOUNDED :
2015

 

 

Back in 2016, the men’s grooming market accounted for a mere INR 3,200 crore and in 2021, it’s already crossed a whopping INR 10,000 crore and Beardo is one of the most thriving brands attributing significantly to these figures. Beardo was conceived as a need to introduce products specifically cater to men taking care of their beards. As the company founder Priyank explains, it is not recommended to use regular oils or other grooming products for beard hair. 

The beard grooming industry on a rise is a global phenomenon. Brands like Men Rock, Billy Jealousy, and Murdock have quickly made their name in the international markets. In India, there are several brands that deal with men grooming products but Beardo has quickly earned its reputation as a household brand. The Beardo range of products includes beard Oil, Wash, Beard & Hair Growth Oil, Moustache wax, etc.  Most of their products are made from natural ingredients and are manufactured considering a complete mustache and beard care in mind. 

Adding more glamour to their grooming concept, the company recently roped in Bollywood actor Hrithik Roshan and cricketer KL Rahul as brand ambassadors.

The company has been consistently hitting several success milestones. In a recent one in July 2020, FMCG major Marico acquired an additional 55 percent equity share in the men grooming startup’s parent company Zed Lifestyle.

Critical eCommerce Challenges

The men grooming startup is fairly popular among the youth and the product demand for a brand like this calls for a properly organized system for inventory movement. Beardo had been using an in-house tool for inventory and order management but it had its limitations. Their system was handling inventory and managing order and distribution but the efficiency of their operations was far off from the industry standards. Beardo had been looking for a system that would streamline their practices as per industry standards and easily handle the management for orders from all channels across all locations.

Some of the critical eCommerce challenges that the brand was facing include the following:

  • No Stock Visibility: The brand had no visibility of their stocks as they were procured, maintained, and distributed. There was no real-time update on their listing and that made it difficult to keep track of their orders. 
  • Limited Warehouse Operations: The company was operating on one warehouse for all of their orders across the country. Order fulfillment and on-time delivery became an issue with just one warehouse. They were looking to expand their operations but did not have a system in place to handle the operations to manage multiple warehouses.
  • High Order Cancellations and Shipping Costs: Having one warehouse and not an inventory management system in place was costing Beardo with rising shipping costs and order cancellations. This, in turn, affected their customer retention and relationship. 
  • Unable to track returns and payments: The lack of a system that could give real-time updates on stock visibility and that or returns and payments was causing the company to take a massive hit on their profit margins. 

How EasyEcom Streamlined their eCommerce Operations

Beardo was on the lookout for an omnichannel inventory management system that could help streamline eCommerce business on all fronts including inventory control, order management, shipping fulfillment, and complete warehouse management. EasyEcom came up as a solid referral suggestion for a system that could deliver exactly that and more. Here’s how EasyEcom helped the grooming brand plan its eCommerce strategy better:

  • Multiple Warehouse Implementation: One of the most critical requirements for Beardo was the implementation of multiple warehouses to cater to their audience spread across all the locations. The company could not handle multiple warehouses with their in-house system and with EasyEcom they were able to smoothly carry out operations from all of them with complete stock visibility. 
  • Order Routing and Fulfillment from these Warehouses: After setting up regional warehouses, order routing based on inventory availability in regional warehouses and assignment priority for efficient and timely fulfillment was implemented. This solution completely removed the possibility of sales loss due to inventory stock out in one particular warehouse as the orders will automatically get routed to the next warehouse.
  • Centralized inventory management solution with advanced state-of-the-art WMS platform which has built-in provisions to handle orders in bulk orders along with features like accounts reconciliation tracking was readily available at the brand’s disposal. 
  • Real-time Stock Update: One of the major problems that EasyEcom was able to solve for Beardo was the real-time stock update and complete inventory visibility. The orders started coming through our system and it became easier to manage and keep track of them.
  • Shipping carrier automation and management based on priorities and payment modes made the fulfillment process easier for the Beardo team. This not only smoothened the operational challenge of manually assigning tracking numbers from different carriers but also drove customer satisfaction. The real-time shipment tracking allowed the end customers to have status updates of their shipments, thus increasing brand loyalty.

Final Impact

What Beardo has to Say?

In the words of Nitin from Beardo, “We had been using an in-house tool and were mostly oblivious to our stock updates, and our processes were not aligned with that of the industry. EasyEcom gave us complete visibility on our inventory and overall eCommerce operations. EasyEcom helped us with multiple warehouses implementation and thanks to their system, we are able to carry out all our warehouse operations smoothly. With EasyEcom, we don’t have to worry about looking for individual resources for different eCommerce operations as everything is available and managed in the backdrop and we can just focus on scaling our business growth.” 

A Bengaluru-based 4PL Brand-customer story

Bengaluru-Based 4PL Startup

COMPANY :
Leading Warehousing Company

INDUSTRY :
Logistics & Supply Chain​

HEADQUARTERS : Bengaluru, India

FOUNDED :
2019

 

 

With more and more businesses getting digital, the fight to excel and even survive in the eCommerce domain is exponentially increasing. With unlimited access to warehouse partners and logistics networks, eCommerce giants like Amazon and Walmart have disrupted global supply chains. This makes it harder for regional brands that have recently started out online selling to compete in the market or even stay in the game. The lack of affordable and quality warehouse facilities make it harder for companies to stay afloat. 

A Bangalore (India)-based leading 4PL brand emerged as an answer to this ubiquitous struggle of regional brands across the Indian landscape. The company connects warehouses across the country to their platform and utilizes their infrastructure for easy eCommerce order processing. The company has a rich Pan-India network of over 100 warehouses and is catering to over 100+ premium brands. 

The 4PL service provider allows their sellers to offer next-day delivery to their end-customers across India. The company started in 2019 and has already become one of the most trustworthy logistics services providers in the country. 

The brand has also raised a seed fund from the top investors from around the world. The company’s technology-powered platform connects a network of fulfillment centers proximal to the end-consumers and empowers eCommerce businesses with the tools to manage their orders and shipments. The company is a one-stop solution for all logistics needs. 

The company also offers last-mile delivery, cash collection, and fraud detection to its seller base. The fast-growing startup is planning on expanding its operations to 2 and 3-tier cities in India as well as to accommodate upcoming brands from these cities.

 

Critical eCommerce Challenges

The underlying technology for the 4PL company is designed to connect an entire network of fulfillment centers, control and manage the shipping experience, and also regulate prediction systems for smart inventory placements. They were using an in-house tool to manage the inventory and operations across all warehouses. The tool was heavily dependent on a manual intervention which was prone to certain failure points. 

The 4PL company had its fair share of struggles while processing orders and also maintaining their reputation for next-day delivery to thousands of customers spread across the country. 

Some of the major challenges that the company faced were:

  • Laborious process to manage individual seller accounts: The company deals with several regional brands and independent sellers on a bulk order basis. Creation and maintenance of inbound shipments become difficult when handled manually for their sellers. Moreover, the order distribution was running on manual entries and the dispatch processes, too,  were not automated which was leading to errors and fulfillment delays. 
  • Lack of visibility into operations across warehouses: For a fast-growing company with a wide clientele, managing a network of warehouses is a hectic drill given the sheer amount of manforce that needs to work in harmony. With so many orders getting processed, procured, and shipped on a daily basis, the company lacked visibility into operations across warehouses.
  • Prediction systems for smart inventory placements aren’t always easy to develop. The 4PL company had been using an in-house tool for inventory prediction and management. With an unpredictable surge in the order volume for different brands, inventory forecasting was becoming tough to project.
  • Payment reconciliation: Payment reconciliation is a critical issue for eCommerce stores or service providers alike. The business required a reconciliation system for them as well as their sellers.
  • The warehousing company needed a system that allowed efficient facility management for the staff of the teams across warehouses. They also wanted a system that could address their challenges along with that of their sellers who sought inventory visibility and tracking on multiple platforms; a system that allowed to list and manage seller inventory across different marketplaces.

For their seller base, the 4PL company wanted to outsource an omnichannel inventory management solution that could be white-labeled to foster their branding initiatives. However, the options available in the market could not be farther than their stipulations. Adding to the disappointment, there were constant support issues from these solution providers. After trying out numerous sub-par services, the warehousing company finally found what they were looking for. Here’s how EasyEcom helped the 4PL brand address all of their issues and scaled their operational efficiency. 

 

How EasyEcom Helped:

After careful research on different inventory management and reconciliation software, the 4PL company zeroed down on EasyEcom as their partner of choice to manage eCommerce operations. 

EasyEcom has been working with several 3PL and 4PL businesses to streamline their operations across channels. This 4PL brand wanted just that done for their business and for their sellers’ businesses as well. 

  • With EasyEcom, the 4PL company was able to provide their sellers with a centralized inventory management solution with an advanced state of the art WMS platform that allowed handling bulk orders and accounts reconciliation tracking. The WMS solution seamlessly integrated with all the major sales channels where the 4PL company sellers can easily track and manage their products. 
  • With Easyecom, the 4PL brand was not only efficiently running their entire network of warehouses but also helped their sellers to reduce their inventory cost by listing the same inventory across the channels that they are active on. 
  • As for the warehousing company, EasyEom enabled visibility into operations across warehouses for their team which created coordination among team members.
  • EasyEcom implemented automated workflows that allowed the 4PL company to minimize pick-pack-ship errors. Additionally, EasyEcom also helped the brand achieve better QC reporting and efficient returns management.
  • Facility management/Division of labor: EasyEcom dashboard allowed the warehousing company to set user roles and implement team control regulation. The 4PL company could give different levels of access to different team members based on their roles. These user roles include inventory inwarding, quality check, order processing access, etc. 
  • Order Routing: The 4PL brand has a wide range of customers to deal with on a regular basis and that makes about hundreds and thousands of orders. We implemented order routing that made the next-day delivery easier. Team control regulation helped in an easy delegation of tasks to different members across warehouses that are responsible for picking up, distributing, and dispatching the orders. 
  • Visibility into metrics and Reporting: With EasyEcom’s advanced built-in data analytics, the 4PL company got visibility into their most crucial metrics that remain at the forefront of the decision-making strategies for a company. The sales and margin reports helped the business plan their growth based on hard numbers. 

 

Final Impact

What The Company has to say?

According to the CEO and Co-founder of the company, “We had been using an in-house tool and were on the lookout for a system that could help us manage seller inventory across the marketplaces. EasyEcom helped us address multi marketplace sellers which own the majority of market share and it has had an incredible impact on our business growth. Since the onboarding, EasyEcom has helped us run our warehouses efficiently.”